Give a Link for Christmas

To celebrate Christmas this year, we decided to give $1,000 and help build links to a number of our favourite causes. We came up with the concept of ‘Give a Link for Christmas’ where an email was sent out to our customers, thanking them for their support in 2009 and encouraging them to link to one of our favourite causes, by posting it to Facebook, Twitter, Delicious or indeed posting a link to their blog/website.  We suggested that if they liked the idea they should spread the word to their friends. Whenever someone posted a link to one of the social networks, there was a link back to the ‘Give a Link for Christmas’ landing page. Continue reading